Welcome! You will find a wealth of information on our site to help you understand and implement the best practices of direct response marketing. 

Whether you are from a Fortune 500 corporation, an entrepreneur or a direct response marketing professional, our site and our programs offer the very best direct response education and project management available. 

If you need a 360-degree total immersion in direct response marketing - or a deeper understanding of creative production, media buying or vendor accountability - you have come to the right website.  Take a look around and feel free to contact us for more information. About the Academy..

Meet Greg Sarnow at

Greg Sarnow

Direct Response Academy
CEO
Austin, TX

Greg Sarnow is the founder of the Direct Response Academy, He specializes in project management, feasibility analysis and on-site direct response operations and training. 

“I have been fortunate enough to sit on each side of the table as a marketer, entrepreneur, president of a publicly held company, owner of a media buying agency and a call center.“

With more than 25 years of experience I have been able to help many marketers and trained most DRTV company employees on the best practices of direct to consumer marketing.

Considered a direct response strategist, Greg has advised ad agencies, marketers and media buyers on direct response marketing. He served as president of American Television Time for eight years, as well as Infusion Brands, and is responsible for buying more than $1 billion of DRTV media for hundreds of clients, including Fortune 500 companies like Avon, Rubbermaid, Sears, Toshiba and Chase.

Clients come to us to launch a product online or to use DRTV, media management and operational support.
Greg has been a basketball coach and still has fun playing regularly. He also enjoys working and playing with all kind of teams.